Sic code dating match
When it comes to finding love, “there’s a lid for every pot,” as the saying goes.These days, online dating makes it easier than ever to find your “lid.” While dominated by big name, mass audience sites, like and e Harmony, a growing number of niche sites are finding success targeting singles looking for something very specific.
To survive, they’ll need a novel marketing strategy and a focus on untapped potential daters—sites targeting niche markets have higher rates of membership growth, according to the report.
Still, those who break up can take solace that they’ll have plenty of help—from the likes of divorcedpeoplemeet.com, divorcedating.com, and justdivorcedsingles.com—in getting fixed up again.
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Now CEO Sam Yagan says they’re working on that feature.
Baby Boomers in the 50- to 64-year-old range may be the group attracting the most industry competition, according to IBISWorld.
Of course there are sites aimed at specific religious or ethnic groups, but there are also those who aim to match couples with very specific interests.